How do they gather your information?

When you send them an email or fill out a sign-up or contact form on their website, they may get information about you. When you tell them youre interested in their services, third parties may also give them your personal information.

They utilize automated methods to gather data. They automatically gather information about you using cookies, web beacons, and other similar technologies whenever you visit their website, see one of their advertisements on a website operated by a third party, or read one of their marketing emails. These are short files with information that are saved and returned by your browser or their servers while you use the website and its services for things like remembering your display choices, storing your login session between visits, tracking your usage of the website, and audience measurement. Read their cookies notice for additional details on how they use them.

What data do they collect?

Both personal and non-personal information about you is gathered by them.

Personal information-

They can identify you thanks to the information provided here. This also applies to the data you give them when you sign up to use the platform (i.e. your name, company name, email address, postal address, other contact information you share with them, associated domain name, and credit card information). Your login information is also personal information. This group also includes any personally identifiable information you give them in other ways, like communications with our customer support team.

Non-Personal Information-

This data prevents them from being able to identify you. Typically, this results from your use of the services following registration on their website. Information that, if left unaltered (for example, by aggregation), could be used to personally identify you is considered non-personal data.

Additionally, when you use their services, such as to create and send emails, they have access to the data that is included in the emails subject and body as well as the email addresses you use to send emails.

What do they do with your data?

They utilize both your personal and non-personal data if you visit their website to communicate with you and facilitate live chat chats there.

They use the data they gather about you as one of their clients to give you the services you request. They utilize your information for the following purposes:

1. to establish, maintain, and manage access to your platform account;

2. for the purpose of performing their services and facilitating the performance, including email and personal verifications;

3. to give you real-time records of your platform usage;

4. to answer any questions you may have regarding support, sales, or other correspondence;

5. to share information about our services with you (for instance, through newsletters, promotional mailings, announcements, or exclusive offers);
6. if youve enrolled in one of their premium plans, for billing and collection purposes;

7. for the investigation of fraud and violations of the terms of service, as well as for their prevention;

8. to make it possible for outside companies to provide their services;

9. for the purpose of assigning the dedicated IP address to clients who want allotted dedicated IP addresses;

10. personalize, evaluate, and enhance their goods, services, and content;

11. should abide by the laws that are relevant and to which they are subject.

Your non-personal data might be used by them to improve the services, including through web analytics or troubleshooting. In order to advertise their services, they may also use aggregated or depersonalized data, such as usage data.

Verdict:

Unquestionably, the best email marketing tool is Mailgun. It is a well-liked application since it offers some really great marketing capabilities like email list management, email tracking, and email analytics.

The majority of users have praised the software for being quick and simple to use. Easy access to numerous languages, like Python, Ruby, Java, C++, and others, which aids in managing your instructions and meeting your precise wants, is another significant feature. If there are any minor problems, the customer support service often takes care of them right away.

Conclusion:

After thoroughly examining Mailgun, its competitors, and the comparisons, we can conclude that Mailgun is a very beneficial tool for your needs in digital marketing. Any marketing professional would advise choosing the services provided by Mailgun.

For your marketing initiatives, Email List management and Email Analytics tools can be a lifesaver. Another benefit is that you can get started right away thanks to Mailguns three-month free trial period and straightforward sign-up process.