At MailerLite, they place a high priority on maintaining both your privacy and the privacy of anybody who receives your email. This privacy statement aims to make MailerLite secure and appropriate for all users. Your use of MailerLites services is subject to our privacy policy, which outlines the categories of information we collect, how we use it, and why.

Consent:

You consent to the collection, storage, use, and disclosure of your personal information by us in the ways set forth in this Privacy Policy by using the Services and by accepting our Privacy Policy and TOU. In addition, by using our Services you are accepting the principles and practices outlined in this Privacy Policy. You agree that you are consenting to Mailerlites collection, use, and disclosure of the information that you provide each time you access or use this website, mobile app, or Service, as well as each time you voluntarily provide us with information, and you are consenting to receive emails from them or to be contacted in other ways, as outlined in this Privacy Policy.

What information Mailerlite Process:

As stated in the TOU, MailerLite gathers both Personal Data and Non-Personal Data about you and will process this information while the Services are provided:

Personal Information

• Information pertaining to customers includes identification and contact details (name, username, contact information), billing details (billing address, payment details), organization details (name, address, location, scope of responsibility, VAT code), IP addresses, browsing history, and web server logs

• Email addresses and any other details that the customer gives MailerLite about the subscribers

1. Non-Personal Data:

• The location, device type, model, number, operating system, time and date of access, screen resolution, plug-ins, add-ons, and the version of the Services you are using are among the browser and device information together with other non-personally identifying data.

• Information we learn about you from your use of the Services and information we learn about you from other sources. For example, we might learn when and how you use the Services or learn about other kinds of files that are linked to your account. Additionally, we might get data about you or your subscribers from various parties, including our co-marketing partners, public databases, social media sites, and third-party data suppliers. Time, date, browser used, demographic data, device information (such as device type, model, number, type of browser, or operating system), location, and online behavioral data (such as information about your use of social media websites, page view information, search results, and links), actions youve taken, anonymous usage data, referring/exit pages, and URLs, preferences you submit, and preferences that are generated, among other things) are just a few examples of the types of information that may be included.

 How Mailerlite gathers your information:

1. Information supplied by our Customers: Customers may import Personal Data they have gathered from their Subscribers or other individuals into the Services. Other than our customers, we dont have any direct connections to their subscribers. Customers are responsible for ensuring they have the required consent for us to Process Personal Data about Subscribers or other individuals. Our Processing of Personal Data is based on the voluntarily expressed consent of the data subject.

2. Tracking technologies: MailerLite makes use of the following for providing the Services:

• Cookies
• Web-Beacons
• Unique identifiers and similar tracking technologies

3. Monitoring of Log Data: We may record log information whenever you use our tool. Your IP address, the kind, and version of your browser, the MailerLite pages you view, and other user statistics could all be included in this data. The type of device, your mobile devices unique ID, the IP address of your device, the mobile operating system, and other mobile information may all be included in log data when you access MailerLite using a mobile device.

4. Third-party services: To help us improve MailerLite and occasionally for targeted online advertising, we may utilize third-party services that gather and analyze log data, such as Google Analytics and Facebook. Based on your browsing habits and interests, our third-party partners may use cookies or other tracking technology to show you advertisements on other websites. Visit http://www.aboutads.info/choices/ to learn more about these practices, including how to choose not to receive targeted advertising.

5. MailerLite claims that it does not adhere to Do Not Track browser signals in accordance with the rules of the California Online Privacy Protection Act.

Changes:

MailerLite retains the right to modify this privacy statement whenever it sees fit. You may always be informed about the data we gather, how we use it, and when we reveal it by visiting this page whenever we decide to make changes to our privacy policy. If you are worried about how your information is used, we advise you to review our Privacy Policy frequently as all updates are effective right away after being posted.

Mailerlite is a great tool for email marketing overall. The pricing structure is appealing to both small and large businesses. Overall, we think Mailerlite is the most appropriate choice for small to medium-sized organizations.

When it comes to value for money, Mailerlite is at the top of the list. The technology can be useful for e-commerce marketers as well. However, e-commerce functionality is more abundant in programs like Getresponse.

Even for beginners, creating emails and landing sites is simple. To help you optimize your campaigns, the tool offers outstanding analytics features.

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