You will completely understand the best email marketing bundles currently offered after reading our comparison guide. Reading this will teach you about many various characteristics and components of both systems, allowing you to determine for yourself which is better.
Mailchimp has joined the e-commerce market, making it possible for companies to open online stores, and evolved its platform into an integrated marketing hub in order to maintain its long-standing supremacy in the email marketing field.
For small businesses, Constant Contact offers technology that enables digital marketing easier to use and more successful. Constant Contact wants to help users build strong relationships and get things done, whether those things are boosting sales, gaining more clients, or captivating an audience.
ActiveCampaign can help developing businesses connect and engage with their customers more deeply. Our Saas platform enables businesses to create better customer experiences by automating a number of back-end processes and using personalized, intelligence-driven messaging when communicating with customers across channels.
MailChimp vs Constant Contact vs ActiveCampaign: Overview
MailChimp
Mailchimp, a long-time leader in the email marketing industry, is now broadening its product offering in addition to turnkey e-commerce, enhanced automation, and occasionally even integrated client relationship management (CRM) solutions. Even site hosting and layout are choices with Mailchimps most recent edition. The fact that Mailchimp has kept all of these new functions within the confines of its acclaimed app architecture is fantastic. A well-known and simple framework is still used.
Millions of people utilize Mailchimp, a web-based email marketing service, worldwide. Users of the application can share newsletters all over a variety of social networks and monitor client participation. The software includes tools for making personalized emails, planning Facebook ad campaigns, automating follow-ups, and keeping track of campaigns, among other things.
Users of Mailchimp can gather and examine their email answers. For user engagement and data presentations, the program provides a wide range of forms. Users of Mailchimp may create, distribute, and sign up for email newsletters from anywhere. Users can develop and deliver eye-catching email campaigns using an interactive drag-and-drop interface. Marketers can track consumer behavior or create ad hoc reports by using built-in reports as well as analytics features.
Mailchimp also has a mobile phone app for ios and Android platforms. The program acts as just a shortcut to users email campaign domains, allowing for the addition of subscribers, the receipt of campaign updates, and the observation of social media activity.
Constant Contact
Its a brand of email advertising software with functionalities that are simple to use and increase your marketing efforts. Through its user-friendly drag-and-drop interface, you can easily develop and adjust email campaigns that are ideal for your business and target market. You can send customized emails to the appropriate people at the appropriate time using its autoresponder capability.
Simply add your contacts to Constant Contacts automated lists, and the service will begin sending them pre-written messages to keep them interested with no work on your part. With the help of its email monitoring features, you can maintain tabs on who is reading, clicking, or posting your emails as well as social media posts in real time.
ActiveCampaign
One of the top email marketing platforms on the market right now is ActiveCampaign. It is an easy-to-use autoresponder platform for new businesses as well as any type of established company. We only recommend ActiveCampaign as an autoresponder if youre an authority in this field or have any sort of online store.
If you read this article, well not only explain how I feel about each feature of ActiveCampaign, but we will also show you how they all function, showcasing the power of the top e-commerce autoresponder system. Although a lot of autoresponders are highly recommended, statistically speaking, neither one of them outperform ActiveCampaign as the best choice.
MailChimp vs Constant Contact vs ActiveCampaign: Pricing
As of now, its clear that ActiveCampaign is winning, particularly when it comes to the breadth and depth of capabilities it offers.
The Core and Plus email marketing packages from Constant Contact may be affordable for the vast majority of small businesses. The email editor, numerous email layouts, built-in recommendations, and A/B testing for title tags are all included in both plans, making it easy to create effective marketing emails.
So how do the prices of ActiveCampaign, Constant Contact, and MailChimp compare?
| Pricing | ActiveCampaign | Constant Contact | MailChimp |
| Free plan | N/A | N/A | Up to 2000 subscribers / 10000 emails. |
| 5000 subscribers | N/A | $65 a month | $59 a month |
| 10 000 subscribers | N/A | $95 a month | $87 a month |
| Pay as you go | N/A | N/A | 1000 emails - $30 5000 emails - $100 10000 emails - $200 |
| Lite | $9 Per Month - Paid Yearly | N/A | N/A |
| Plus | $49 Per Month - Paid Yearly | N/A | N/A |
| Professional | $129 Per Month - Paid Yearly | N/A | N/A |
| Enterprise | $229 Per Month - Paid Yearly | N/A | N/A |
MailChimp vs Constant Contact vs ActiveCampaign: Pros and Cons
| Pros | Cons | |
| ActiveCampaign | Since you can utilize their automation technology to monitor and maintain track of subscribers, AWeber makes it simple to keep lists organized. AWeber offers a huge selection of gorgeous landing page designs in many different categories. | They have inflated plan costs and deceptive subscriber counts. Without some third-party apps, is unable to efficiently integrate data from several websites. |
| Constant Contact | The UI is simple and elegant. Various third-party connectors are available. Superior rate of email delivery. | The Templates arent very flexible. When you have hundreds of contacts, the cost will rise. There is no multichannel automation. |
| MailChimp | Complete marketing hub Flexible pricing and a workable free tier. Options for revenue sharing are provided by websites and e-commerce strategies. Incorporates turnkey e-commerce for retailers. | Mediocre email template usage. The ability to track campaigns is restricted and challenging. |
MailChimp vs Constant Contact vs ActiveCampaign: Features
We may rely on these email marketing tools to provide us with the best features. An amazing number of options are available for any type of technological equipment. Lets evaluate the distinct features that ActiveCampaign, Constant Contact, and MailChimp each provide.
| MailChimp | Constant Contact | ActiveCampaign |
| AB Testing Auto-Responders CAN-SPAM Compliance Customer Surveys Drip Campaigns Dynamic Content Event-Triggered Actions Image Library Landing Pages/Web Forms List Management Mobile Optimized Emails Reporting/Analytics Subscriber Management Template Management WYSIWYG Editor | AB Testing Auto-Responders CAN-SPAM Compliance Customer Surveys Drip Campaigns Dynamic Content Event-Triggered Actions Image Library Landing Pages/Web Forms List Management Mobile Optimized Emails Reporting/Analytics Subscriber Management Template Management WYSIWYG Editor | AB Testing Auto-Responders CAN-SPAM Compliance Drip Campaigns Dynamic Content Event-Triggered Actions Image Library Landing Pages/Web FormsList Management Mobile Optimized Emails Reporting/Analytics Subscriber Management Template Management WYSIWYG Editor |
MailChimp vs Constant Contact vs ActiveCampaign: Technical Details
MailChimp:
| Platforms | Web, Phone |
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android |
| Business Model | SaaS |
| Supported Languages | Afrikaans, Arabic, Bulgarian, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Irish, Hebrew, Hindi, Croatian, Hungarian, Indonesian, Icelandic, Italian, Japanese, Central Khmer, Korean, Latvian, Lithuanian, Macedonian, Malay, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Serbian, Swahili, Swedish, Tamil, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified), Maltese |
| Offerings | Free TrialFree/Freemium Version |
| Integrations | Google Analytics, Ambassador Referral Marketing Platform (discontinued), Pipeliner CRM, ClinchPad, Provide Support Live Chat, Planyo Online Booking System, Deal Maker, LiveChat, Insightly, Mautic (open source), RealtyJuggler Real Estate Software, TrenDemon, Teamgate CRM, Yapsody, SoClever, TeamSupport, Boingnet, Survicate, Miva Merchant, Devart Excel Add-ins, FreshBooks, Freshdesk, Zyprr Inc, Skyvia, Scoro, Musqot Marketing Planner, Zoho Forms, LinkedIn Sales Navigator for Gmail, Aurea List Manager, 123FormBuilder, JRNI (formerly BookingBug) |
Constant Contact:
| Platforms | Web |
| Operating Systems | Unspecified |
| Mobile Application | AndroidiPhoneiPad |
| Business Model | Cloud, SaaS, Web-Based |
| Supported Languages | Danish, German, English, French, Italian, Dutch, Norwegian, Portuguese, Spanish, Swedish |
| Offerings | Free Trial |
| Integrations | RedHorse CRM, Zyprr Inc, Aurea List Manager, Shopify, BigCommerce, Adobe Commerce (Magento Commerce) |
ActiveCampaign:
| Platforms | Web, App |
| Operating Systems | Unspecified |
| Mobile Application | Apples iOS, Android |
| Business Model | SaaS |
| Supported Languages | English, Dutch, French, Spanish, German, Portuguese |
| Offerings | Free Trial |
| Integrations | LiveChat, Survicate, BigCommerce, Calendly, Dropbox, Facebook, Business Manager, MINDBODY, Pipedrive, Shopify, Slack, SurveyMonkey, Typeform, Unbounce, Zendesk Support Suite, Twilio Programmable SMS, part of Twilio CPaaS, Magento Commerce, part of Adobe Commerce Cloud |
MailChimp vs Constant Contact vs ActiveCampaign: Photos, Videos & Screenshots
| Constant Contact | MailChimp | ActiveCampaign | |
| Photos & Screenshots |    |    |    |
| Videos | https://www.youtube.com/watch?v=EZcwZQ60yNQ&t=44s | https://www.youtube.com/watch?v=DTLciKhmhNc | https://www.youtube.com/watch?v=eFAT-I1mMcQ |
MailChimp vs Constant Contact vs ActiveCampaign: Reliability and Support
A crucial consideration before buying new software is customer assistance. Here is a comparison of the support ratings for MailChimp vs Constant Contact.
Although MailChimp provides a variety of customer care alternatives, the options are rather constrained for the lesser tiers. You are limited to using the knowledge base of the platform with the free plan. However, you can actually discover whatever you require there, including helpful videos or step-by-step instructions. As soon as you purchase a paid subscription, email and live chat help are offered around the clock. You must choose the most expensive package if you want phone help.
The following support options are available from Constant Contact: live chat, phone, email, community, and knowledge base. By selecting Email Assistance from the Contact Us drop-down menu, you may simply contact email support. But the agents dont provide round-the-clock assistance. On the other side, it takes a little more searching through the help pages to locate the live chat feature. Additionally, the platform gives users the option to contact one another via Twitter.
Compared to MailChimp, ActiveCampaign offers additional customer support options. At any point, you can click the helpful Help button in the lower left corner. On the weekends, they also have a live chat option. The team is reachable by email, and there is a sizable knowledge base as well.
| MailChimp | Constant Contact | ActiveCampaign |
| 4.4/5 | 3.5/5 | 5/5 |
| Email/Help Desk FAQs/Forum Knowledge Base 24/7 (Live Rep) Chat | Email/Help Desk FAQs/Forum Knowledge Base Phone Support Chat | Email/Help Desk FAQs/Forum Knowledge Base Phone Support Chat |
MailChimp vs Constant Contact vs ActiveCampaign: Awards & Featured
| ActiveCampaign | Constant Contact | MailChimp |
| Best Marketing Team 2022, Best Places to Work in Chicago 2022, Best Company for Diversity 2021, Best Marketing Team 2021, Trustradius Top Rated 2022, Trustradius Best of 2022, Trustradius Best Value for Price 2022, Trustradius Best Feature Set 2022, Trustradius Top Rated 2021, Trustradius Most Loved 2021, Trustradius Top Rated 2020, Trustradius Top Rated 2019, Trustradius Top Rated 2018. | 2012 and 2013 Stevie® Award Winner for Customer Service Department of the Year, Boston Business Journal Award for Most Admired Public Technology Company, DM Confidential Dealies Award for Best Email Service Provider, Best in Biz Gold Award for SaveLocal in the Small or Medium Business Service of the Year category, Gold Stevie® Award Winner in the Company of the Year - Computer Services category in the 2012 American Business Awards℠,2012 Deloitte Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences, and clean technology companies in North America,2012 and 2013 BtoB Social Media Marketing Awards for Constant Contacts use of Facebook®, Twitter®, and Pinterest®,2012 Small Business Influencer Award, Boston Business Journals Power 50 Award, Silver Stevie® Award for Sales Department of the Year,2020, 2021 and 2022 Trustradius Top-Rated Awards. | Leading companies and customers appreciate the efficiency and knowledge of our support team. We received 14 coveted Stevie Awards in the previous three years for our outstanding service. The 8th Annual Shorty Awards,TrustRadius Top Rated 2022,TrustRadius Best Feature Set Summer 2022,TrustRadius Best Relationship Summer 2022,TrustRadius Best Value for Price Summer 2022,TrustRadius Best Relationship 2022,TrustRadius Best Value for Price 2022,TrustRadius Best Feature Set 2022,TrustRadius Top Rated 2021,TrustRadius Best Usability 2021,TrustRadius Top Rated 2020,TrustRadius Top Rated 2019,TrustRadius Top Rated 2018. |
Who is the Champion?
| ActiveCampaign | Constant Contact | MailChimp | |
| Ease of Use | 4.0 | 4.3 | 4.4 |
| Customer Service | 5.0 | 4.2 | 4.2 |
| Features | 4.0 | 4.1 | 4.4 |
| Value for Money | 5.0 | 4.0 | 4.4 |
| Overall | 4.3 | 4.3 | 4.5 |
As per the ratings, presented above we can easily conclude that ActiveCampaign has got better ratings for everything. This proves that ActiveCampaign is comparatively better than Constant Contact and MailChimp.
FAQs
ActiveCampaign
ActiveCampaign: A CRM or not?
Yes! Use ActiveCampaign to manage your contacts, discussions, and leads. Numerous automation tools are available to help with process simplification.
What is the purpose of ActiveCampaign?
With ActiveCampaign, you can manage contacts and create mail campaigns. This marketing automation all-in-one program provides many features and is a great choice for companies of all sizes.
Is there a mobile app for ActiveCampaign?
Yes, the ActiveCampaign phone app is compatible with Android and iOS smartphones. You can handle contacts, check campaign and email automation data, plan and execute campaigns, monitor email performance statistics, and do much more.
Constant Contact
Constant Contact: What Is It?
Constant Contact is a packed email marketing platform with real-time reporting, drag-and-drop customization, and social network integration. It is a tool for sending out mass emails to SMB clients. As of 2019, Constant Contact also provides solutions for supporting midsize enterprises, including a site and landing page generator.
Can you use Constant Contact as a CRM?
An all-encompassing CRM platform is provided by Constant Contact in association with SharpSpring. You would be far better off looking at one of these CRMs for small businesses, which are considerably more reasonably priced, instead of paying $399 per month. There are also a ton of top-notch free CRMs available.
How can I end my subscription to Constant Contact?
Unfortunately, you must call Constant Contact during regular business hours (Eastern time) to terminate your account. The hotline for the US and Canada is as follows: 855-229-5506.
MailChimp
Is Mailchimp free? What’s the catch here?
Its not a bad deal at all. You are allowed to mail up to 10,000 emails each month to 2,000 subscribers. The caveat is that you arent allowed to utilize all the capabilities (reporting and testing are restricted, for example), and your emails will have a little MailChimp advertisement. Once you reach the 2,000 subscription cap, it becomes rather expensive.
Can affiliate links be included in newsletters delivered using MailChimp?
In general, you are allowed to include links in the newsletters, but there is a list of sites that are prohibited. They wont allow you to send the email if it contains your affiliate link.
What is the purpose of Mailchimp?
People and businesses of all kinds utilize an all-encompassing marketing tool called Mailchimp. You can control everything, including e-commerce and email newsletters, and automation.
Conclusion
In order to customize your email campaigns and raise your open rates, Constant Contact, MailChimp, and ActiveCampaign offer a wide range of capabilities. Every one of these technologies has advantages and disadvantages. However, based on the aforementioned factors, ActiveCampaign appears to perform better than MailChimp. But take into account that MailChimp works better for marketers with less experience.
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