After reading our comparison guide, you will thoroughly understand the top email marketing packages currently offered. You may decide for yourself which system is better after reading this and learning about all the various characteristics and components of both.
In order to maintain its long-standing leadership in the email marketing sector, Mailchimp expanded into the e-commerce space, enabling companies to open online stores, and transformed its platform into an integrated marketing hub. The email marketing tool well be exploring today in this article alongside Mailchimp is called Drip. For e-commerce marketers, Drip offers email marketing software.
Drip vs Mailchimp: Overview
Drip:
They have all the automated marketing tools, insights, and know-how to transform shopping experiences into usable data streams, emails into earnings, and popups into cha-chings because they were entirely developed for e-commerce.
For brand-focused marketers that want to connect with their audience at every point of their journey, Drip is the best direct-to-person platform. Utilize lead capture forms that are consistent with your brand to convert new visitors into subscribers. With stunning, hyper-segmented email campaigns that send the right content to the right person at the right time, you can turn subscribers into customers and repeat customers into brand enthusiasts. Discover why community-driven brands are moving to Drip by giving it a try for 14 days.
Mailchimp:
Mailchimp, a long-time leader in the email marketing industry, is now broadening its range of products in addition to full e-commerce, enhanced automation, and occasionally even integrated client relationship management (CRM) solutions.
Alternatives are available for everything from the site hosting to layout in Mailchimps most recent edition. The fact that Mailchimp was able to keep all of these new capabilities while adhering to the requirements of its renowned app architecture is fantastic. A well-known and simple framework is still in use.
Thousands of individuals use Mailchimp, a web-based email marketing service, all over the world. Users of the application can distribute newsletters over various social networks and monitor client involvement. The program includes tools for designing customized emails, planning Facebook ad campaigns, automating follow-ups, and managing campaigns, among other things.
Users of Mailchimp can compile and analyze their email answers. The software provides a number of user engagement and data presentation techniques. Email newsletters may be created, shared, and subscribed to using Mailchimp from any place. Users can compose and share eye-catching email messages using an interactive drag-and-drop interface. Marketers can track consumer behavior or create ad hoc reports using built-in reports and analytics tools.
In addition, Mailchimp offers an iOS and Android mobile app. The program solely acts as a shortcut to users email campaign domains for the purposes of gathering subscribers, receiving campaign updates, and monitoring social media activity.
Pricing:
| Package | Drip | Package | Mailchimp |
| Email Marketing The pricing starts at $39/month and is based on the size of the contact list. Email Marketing Pricing Plan plan includes: Chat and Email SupportCustomizable Number of ContactsDedicated Customer Manager | $39/Per month | FREE This is a free plan with all the multi-channel tools needed to build a business and is based on 2000 contacts. The Free (Marketing Platform) plan includes the: 2000 ContactsCreative AssistantForms and Landing Pages, Mailchimp DomainMarketing CRMWebsite Builder. | $0.00 Per Month |
Essentials The plan includes all features from the free plan and is ideal for email senders. The essentials (Marketing Platform) plan includes: 24/7 Email and Chat Support.500 Contacts, A/B Testing, Creative Assistant, Email and Landing, Pages Templates, Forms, Landing Pages, Mailchimp Domain, Marketing CRM, Website Builder. | $11.00 Per Month | ||
| Standard The plan includes all features from the free and essential plans and is ideal for data-driven automation. The Standard (Marketing Platform) plan includes the: 24/7 Email and Chat Support.500 Contacts, A/B Testing, Behavioral, Targeting, Creative Assistant, Custom Templates, Dynamic Content, Email and Landing, Pages Templates, Forms and Landing Pages, Mailchimp Domain, Marketing CRM, Send Time. OptimizationWebsite Builder. | $17.00/per month | ||
| Premium The plan includes all features from the free, standard, and essential plans and is ideal for customized solutions for your business. The Premium (Marketing Platform) plan includes the: 10000 Contacts,24/7 Email and Chat Support, A/B Testing, Advanced, Segmentation, Behavioral, Targeting, Comparative, Reporting, Creative Assistant, Custom Templates, Dynamic Content, Email and Landing, Pages Templates, Forms and Landing Pages, Mailchimp Domain, Marketing CRM, Phone and Priority, Support, Send Time, Optimization, Website Builder. | $299/per month |
Pros and Cons:
Drip:
| Pros | Cons |
| Their multiple touchpoints enable users to reach clients where they are most likely to see them while maximizing the amount of contact they have with them. | Expensive compared to other tools on the market, which is a hardship for freelancers and new bloggers. |
| According to what Ive observed, Drip is the greatest CRM for developing individualized marketing tracks and offering comprehensive segmentation. | When you dont pay for the following month in advance, they fully lock you out of your account. |
Mailchimp:
| Pros | Cons |
| Overall, Mailchimp is a fantastic solution that never ceases to amaze me. Id strongly advise using them to automate your marketing. | However, there is an issue; I was unable to figure out how to link any picture or statement that was available online with a new window. |
| With the aid of a designer and MailChimp, the marketing team can work on the emails they prefer to use internally and iterate, which is a major victory. | You are limited allowed to use certain types of designs and formats, which might be aggravating if your company doesnt fit into those categories. |
Photos, Videos, and Screenshots:
Drip:
Mailchimp:
Reliability and Support:
Drip:
Overall, we have a favorable opinion of Drip support. Service is prompt, friendly, and knowledgeable, and agents are skilled at resolving issues. We appreciate that they sent you an email after the event with a summary of the interaction so you may refer to it as needed and have a record of the conversation.
It may displease some that Drip does not appear to offer phone support or specific account services, regardless of the size of the account. I can understand why many people would choose to make a phone call when you take into account how complicated the eCRM system may become when you explore its complexities.
A list of Drips support options is shown below:
Contact: You can email support, but response times are slow; if you can, choose another method.
Form of Assistance: To receive prompt answers to questions of that nature, choose your need from a constrained dropdown selection. You can send information to Drip and anticipate a response if it doesnt work.
Live Chat: When using the Drip platform, you never have to worry about how to get in touch with Drip. No matter where you are, you may start a chat session by pressing a simple-to-find button.
Interactive Help: Use the learn tabs search feature if youre looking for something specific. Additionally, you can access the User Manual, manuals, courses, webinars, and other easily navigable materials and articles. There is a ton of information accessible to help you on your journey.
Guides: Get in-depth answers to your Drip-related questions as well as step-by-step lessons on a variety of subjects.
Videos: Drip has a Youtube page with numerous how-to videos.
Online documentation for Drips REST API is available.
Blog: Look for topics like quality standards, case studies, email marketing, marketing automation, and headlines that are special to agencies.
Mailchimp:
Before investing in new software, its crucial to consider customer service. Below are comparisons of the support scores for MailChimp, Constant Contact, and iContact.
Despite providing a wide range of customer service options, MailChimps lowest levels have a somewhat limited selection. You can only use the knowledge base of the platform under the free plan. However, you might be able to find all you need online, including instructional videos or step-by-step guides. Once youve paid for a membership, you can contact support via email and live chat whenever you need to. You must choose the most expensive option if you want phone support.
Mailchimp offers chat assistance as well as 24/7 email support (during business hours). Free users have access to support for the first month; after that, they are on their own. Although occasionally slow, Mailchimps responses to our few questions have been mostly favorable.
Technical Details:
Drip:
| Platforms | Web |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Business Model | SaaS |
| Supported Languages | English |
| Offerings | Free Trial, Free/Freemium Version |
Mailchimp:
| Platforms | Web, Phone |
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android |
| Business Model | SaaS |
| Supported Languages | Afrikaans, Arabic, Bulgarian, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Irish, Hebrew, Hindi, Croatian, Hungarian, Indonesian, Icelandic, Italian, Japanese, Central Khmer, Korean, Latvian, Lithuanian, Macedonian, Malay, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Serbian, Swahili, Swedish, Tamil, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified), Maltese |
| Offerings | Free TrialFree/Freemium Version |
| Integrations | Google Analytics, Ambassador Referral Marketing Platform (discontinued), Pipeliner CRM, ClinchPad, Provide Support Live Chat, Planyo Online Booking System, Deal Maker, LiveChat, Insightly, Mautic (open source), RealtyJuggler Real Estate Software, TrenDemon, Teamgate CRM, Yapsody, SoClever, TeamSupport, Boingnet, Survicate, Miva Merchant, Devart Excel Add-ins, FreshBooks, Freshdesk, Zyprr Inc, Skyvia, Scoro, Musqot Marketing Planner, Zoho Forms, LinkedIn Sales Navigator for Gmail, Aurea List Manager, 123FormBuilder, JRNI (formerly BookingBug) |
Who Is The Champion?
| Table | Drip | Mailchimp |
| Ease of Use | 4.0 | 4.4 |
| Customer Service | 4.5 | 4.2 |
| Features | 4.0 | 4.4 |
| Value for Money | 3.7 | 4.4 |
| Overall | 4.0 | 4.5 |
The rating table shows that Mailchimp is the winner in this instance.
FAQs:
Drip:
What is the price of Drip?
Drip cost varies according to the number of contacts on your list. The price goes at $19 for up to 500 contacts.
Drip is a CRM.
Yes. Drip is primarily an email campaign automation tool, but it may also be used for customer relationship management.
What exactly is Drip software?
Drip is a cloud-based e-commerce solution that enables businesses, among other things, to automate their email marketing campaigns.
How do you implement Drip email marketing?
Drip functions by enabling users to develop triggers and actions. A marketer, for example, can send emails whenever a customer gives up a shopping cart.
Mailchimp:
Is Mailchimp free? What’s the catch here?
Its not a bad deal at all. You are allowed to mail up to 10,000 emails each month to 2,000 subscribers. The caveat is that you arent allowed to utilize all the capabilities (reporting and testing are restricted, for example), and your emails will have a little MailChimp advertisement. Once you reach the 2,000 subscription cap, it becomes rather expensive
Can affiliate links be included in newsletters delivered using MailChimp?
In general, you are allowed to include links in the newsletters, but there is a list of sites that are prohibited. They wont allow you to send the email if it contains your affiliate link
What is the purpose of Mailchimp?
An all-encompassing marketing tool called Mailchimp is utilized by people and businesses of all kinds. You can control everything, including e-commerce and email newsletters, and automation.
Conclusion:
Although weve tested many email marketing and automation programs, Drip is one of the best.
Despite being more geared toward e-commerce companies, they have one of the best email automation toolkits on the market. Furthermore, compared to competing automation systems, the platform is substantially more user-friendly.
Drip is thus one of the best solutions if you want real email automation that can grow your business while youre asleep.
With the help of Mailchimp, you can manage and communicate with your clients, customers, and other interested parties. Our marketing strategy emphasizes sound contact management procedures, gorgeously designed campaigns, and effective data analysis.
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