This is a comparison guide to have a detailed idea about the best email marketing software in the market at this moment. By going through this you will be touching on different aspects and features of both software, and coming up with your own understanding and judgment of which is the champion software.
Since we last tested Constant Contact, a lot of work has been done, including the expansion of its marketing automation features and the addition of new integrations for social media and e-commerce.
In order to maintain its long-standing dominance in the email marketing industry, Mailchimp has entered the e-commerce market, made it possible for businesses to launch online storefronts, and developed its system into something of a multichannel marketing center.
Constant Contact vs MailChimp: Overview
Since our last review, Constant Contact has expanded the scope of its email marketing service to include both brand-focused and e-commerce-focused marketing. A nice selection of beginner features, a nice selection of third-party connectors, and a fair 60-day free trial are all included.
Although its simple to use and link with other web services, its feature set is undoubtedly geared toward small businesses, so it necessarily lags behind our Editors Choice finalists, Campaigner, and Mailchimp, which are more adaptable and comprehensive.
Since 1995, Constant Contact has been a player in the email marketing world. After Mailchimp, they managed to rank among the most popular email tools globally at that time.
One thing we observed is that several other review websites frequently rank Constant Contact as their top pick. Naturally, we are interested to see if our thorough investigation yields the same result.
Though they are generally favorable, the Constant Contact evaluations provided by people online might not present you with the full picture. Our analysis for Constant Contact is methodical and based on our understanding of numerous other basic and sophisticated marketing automation solutions as well as our real-world experience.
They are unique in that they have incorporated a number of capabilities throughout the years that very few of their rivals have, including social advertising, event management, digital product downloads, and appointment scheduling. Together with automation and repeating newsletters, they all broaden the range of email alternatives that are readily available.
Constant Contact has an app store with almost 400 connectors that can accommodate even the most specialized products. Nevertheless, despite these eye-catching figures and features, at least as per Google Trends, enthusiasm for Constant Contact appears to be waning. Enough justification for us to investigate Constant Contacts inner workings and see whether it still has value in the twenty-first century.
Long the industry leader in email marketing, Mailchimp is now expanding its offering with turnkey e-commerce, greater automation, and even integrated customer relationship management (CRM) features. Even site maintenance and design are available with Mailchimps most recent edition.
The fact that Mailchimp has preserved all these new functionalities within its well-known app framework is fantastic. a structure that is nevertheless simple and well-known. Together with Campaigner and Sendinblue, it receives our Editors Choice award thanks to these new capabilities and a small company email marketing base that is still outstanding.
A free package from Mailchimp allows you access to the majority of the companys capabilities, including its integrated CRM. For people who utilize individual and small business computers, this is really encouraging news. The subscription and receiving allowance have lately decreased drastically, but well talk more about that below.
This can be the ideal choice for an SMB searching for an all-in-one package. They also offer pay-as-you-go plans, which are less expensive for clients with low transaction volumes, and also feature extras like automation and integration possibilities.
Constant Contact vs MailChimp: Pricing
The issue is that they get costly fairly rapidly, as you will see in the table below. In our comprehensive Mailchimp review, we have noted the fact that its free plan is indeed very generous (though limited in terms of capabilities). However, they also provide a versatile pay-as-you-go alternative.
|Free plan||N/A||Up to 2000 subscribers / 10000 emails.|
|5000 subscribers||$65 a month||$59 a month|
|10 000 subscribers||$95 a month||$87 a month|
|Pay as you go||N/A||1000 emails - $30|
5000 emails - $100
10000 emails - $200
There isnt a free plan available from Constant Contact, however, you can try it out for 30 days. After that, they become significantly more costly than Mailchimp and lack a pay-as-you-go option.
Naturally, Mailchimp is the winner. Keep in mind that calculating newsletter prices might be challenging; for additional information, use our convenient price comparison tool.
Constant Contact vs MailChimp: Pros and Cons
In order to maintain their long-standing dominance in the email marketing industry, Constant Contact and Mailchimp have both expanded into e-commerce, made it possible for businesses to open online shops, and developed their platforms into multichannel marketing hubs.
|Constant Contact||The UI is simple and elegant.|
Various third-party connectors are available.
Superior rate of email delivery.
|The Templates arent very flexible.|
When you have hundreds of contacts, the cost will rise.
There is no multichannel automation.
|MailChimp||Complete marketing hub|
Flexible pricing and a workable free tier.
Options for revenue sharing are provided by websites and e-commerce strategies.
Incorporates turnkey e-commerce for retailers.
|Mediocre email template usage.|
The ability to track campaigns is restricted and challenging.
Constant Contact vs MailChimp: Features
This email marketing software is known for providing us with top-notch features in the market. The wide range of features each software has got is simply commendable. Lets get down to know more about the features of both Constant Contact and MailChimp.
Landing Pages/Web Forms
Mobile Optimized Emails
Landing Pages/Web Forms
Mobile Optimized Emails
Constant Contact vs MailChimp: Technical Details
|Business Model||Cloud, SaaS, Web-Based|
|Supported Languages||Danish, German, English, French, Italian, Dutch, Norwegian, Portuguese, Spanish, Swedish|
|Integrations||RedHorse CRM, Zyprr Inc, Aurea List Manager, Shopify, BigCommerce, Adobe Commerce (Magento Commerce)|
|Mobile Application||Apple iOS, Android|
|Supported Languages||Afrikaans, Arabic, Bulgarian, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Irish, Hebrew, Hindi, Croatian, Hungarian, Indonesian, Icelandic, Italian, Japanese, Central Khmer, Korean, Latvian, Lithuanian, Macedonian, Malay, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Serbian, Swahili, Swedish, Tamil, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified), Maltese|
|Offerings||Free TrialFree/Freemium Version|
|Integrations||Google Analytics, Ambassador Referral Marketing Platform (discontinued), Pipeliner CRM, ClinchPad, Provide Support Live Chat, Planyo Online Booking System, Deal Maker, LiveChat, Insightly, Mautic (open source), RealtyJuggler Real Estate Software, TrenDemon, Teamgate CRM, Yapsody, SoClever, TeamSupport, Boingnet, Survicate, Miva Merchant, Devart Excel Add-ins, FreshBooks, Freshdesk, Zyprr Inc, Skyvia, Scoro, Musqot Marketing Planner, Zoho Forms, LinkedIn Sales Navigator for Gmail, Aurea List Manager, 123FormBuilder, JRNI (formerly BookingBug)|
Constant Contact vs MailChimp: Photos, Videos & Screenshots
|Photos & Screenshots|
Constant Contact vs MailChimp: Reliability and Support
Mailchimp offers chat assistance and 24-hour email support (during business hours). Free users have access to support for the first month, after which they are left on their own. Weve posted a few inquiries to Mailchimp, and while occasionally slow, their responses are generally good.
During regular business hours (Eastern Time), Constant Contact provides phone and live chat help. They also reportedly monitor Twitter and online forums on the weekends for critical issues. Weve had negative experiences with their service in general, so were a little skeptical. We contacted them three times after they stated they would call back, and worst of all, the manuals and level of knowledge are not as comprehensive as Mailchimps. Never did they.
Constant Contacts cancellation procedure is also very difficult because you cant just cancel online; you have to contact them.
24/7 (Live Rep)
Constant Contact vs MailChimp: Awards & Featured
Both being top email marketing software, have bagged many awards under their name, because of their excellent services to their clients.
|2012 and 2013 Stevie® Award Winner for Customer Service Department of the year. Boston Business Journal Award for Most Admired Public Technology Company.DM Confidential Dealies Award for Best Email Service Provider.Best in Biz Gold Award for SaveLocal in the Small or Medium Business Service of the Year category. gold Stevie® Award Winner in the Company of the Year - Computer Services category in the 2012 American Business Awards℠.2012 Deloitte Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences, and clean technology companies in North America.2012 and 2013 BtoB Social Media Marketing Awards for Constant Contacts use of Facebook®, Twitter®, and Pinterest®.2012 Small Business Influencer Award.Boston Business Journals Power 50 Award.Silver Stevie® Award for Sales Department of the Year.2020, 2021, and 2022 Trustradius Top-Rated Awards.||Leading companies and customers appreciate the efficiency and knowledge of our support team. We received 14 coveted Stevie Awards in the previous three years for our outstanding service.|
The 8th Annual Shorty Awards,TrustRadius Top Rated 2022,TrustRadius Best Feature Set Summer 2022,TrustRadius Best Relationship Summer 2022,TrustRadius Best Value for Price Summer 2022,TrustRadius Best Relationship 2022,TrustRadius Best Value for Price 2022,TrustRadius Best Feature Set 2022,TrustRadius Top Rated 2021,TrustRadius Best Usability 2021,TrustRadius Top Rated 2020,TrustRadius Top Rated 2019,TrustRadius Top Rated 2018.
Who is the Champion?
|Ease of Use||4.3||4.4|
|Value for Money||4.0||4.4|
|Visit Website||Visit Website|
As per the ratings, presented above we can easily conclude that MailChimp has got better ratings for everything. This proves that MailChimp is comparatively better than Constant Contact.
Constant Contact vs MailChimp: FAQs
Constant Contact: What Is It?
Constant Contact is a packed email marketing platform with features like real-time reporting, drag-and-drop customization, and social network integration. It is a tool for sending out mass emails to SMB clients. As of 2019, Constant Contact also provides solutions for supporting midsize enterprises, including a site and landing page generator.
Can you use Constant Contact as a CRM?
An all-encompassing CRM platform is provided by Constant Contact in association with SharpSpring. You would be far better off looking at one of these CRMs for small businesses, which are considerably more reasonably priced, instead of paying $399 per month. There are also a ton of top-notch free CRMs available.
How can I end my subscription to Constant Contact?
Unfortunately, you must call Constant Contact during regular business hours (Eastern time) to terminate your account. The hotline for the US and Canada is as follows: 855-229-5506
Mailchimp is free? What’s the catch here?
Its not a bad deal at all. You are allowed to mail up to 10,000 emails each month to 2,000 subscribers. The caveat is that you arent allowed to utilize all the capabilities (reporting and testing are restricted, for example), and your emails will have a little MailChimp advertisement. Once you reach the 2,000 subscription cap, it becomes rather expensive.
Can affiliate links be included in newsletters delivered using MailChimp?
In general, you are allowed to include links in the newsletters, but there is a list of sites that are prohibited. They wont allow you to send the email if it contains your affiliate link.
What is the purpose of Mailchimp?
An all-encompassing marketing tool called Mailchimp is utilized by people and businesses of all kinds. You can control everything, including e-commerce and email newsletters, and automation.
In this comparison analysis, Mailchimp comes out on top in nearly every category since they offer the finest basic and advanced features, analytics, support, and price, among others.
Should you therefore even consider using Constant Contact? Due to a lack of functionality and documentation, as well as the price, they are difficult to market now that they have discontinued their events management tool. But keep in mind that there are also many excellent Mailchimp competitors, in addition to Constant Contact.