What Is Constant Contact?

Constant Contact provides technologies that make digital marketing simpler and more effective for small companies. Constant Contact strives to assist users in creating solid connections and producing results, whether those outcomes include increasing revenue, expanding a client base, or engaging an audience.

In addition to traditional brand marketing, Constant Contact has expanded the scope of its email marketing platform to include e-commerce-focused marketing. A decent selection of beginner features, a nice selection of third-party interfaces, and a fair 60-day free trial are all included. Although its simple to use and link with other online services, its set of features is undoubtedly geared toward small businesses, so it unavoidably lags behind our Editors Choice choices, Campaigner and Mailchimp, which are more adaptable and comprehensive.

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Constant Contact’s Overall Ratings (3.4/5)

Johnny Pellham (eliteemailsoftware.com)

Constant Contact provides technologies that make digital marketing simpler and more effective for small companies. Constant Contact strives to assist users in creating solid connections and producing results, whether those outcomes include increasing revenue, expanding a client base, or connecting an audience.

Users of Constant Contact will benefit from

• Expand their clientele

Use landing sites, social media lead marketing, and other methods to quickly build a list.

• Deepen ties with customers

To increase engagement and revenue for a company, create expert emails, segment the list, and automate messaging.

• Make social networking simpler

To raise awareness, encourage leads, and foster development, create and manage social media posts and advertisements.

• Sync with currently-used applications

Connect with existing digital tools to expand and increase your online sales.

Since 1995, Constant Contact has been a player in the email marketing industry. After Mailchimp, they succeeded to rank as one of the most popular email solutions globally at that period.

One thing I saw is that several other review websites frequently rank Constant Contact as their top pick. Naturally, I am interested to see if our thorough investigation yields the same result.

Though they are generally favorable, the Constant Contact evaluations provided by people online could not present you with the full picture. Our analysis of Constant Contact is thorough and based on our understanding of several other basic and sophisticated marketing automation solutions as well as our real-world experience.

They are unique in that they have incorporated many capabilities throughout the past that few of their rivals have, including social advertising, event management, digital product purchases, and appointment scheduling. Together with automation and repeating newsletters, they all broaden the range of readily available email alternatives.

Constant Contact has an app store with almost 400 connectors that can accommodate even the most specialized products. Nevertheless, despite these eye-catching figures and features, at least as per Google Trends, demand for Constant Contact appears to be waning. Enough justification for us to investigate Constant Contacts inner workings and see whether it still has value in the twenty-first century.

Users’ Ratings

We asked Johnny Pellham, one of our in-house specialists, to open a Constant Contact profile and test it out. The various email marketing services that Constant Contact provides are rated by Johnny Pellham and are listed below.

By signing up through our link, you could be able to receive a discount if you choose to use Constant Contact. Although we frequently receive commissions from purchases made using our connections, Johnny Pellhams review was unaffected by this.

Lets have a look at what Pellham found while reviewing Constant Contact: 

DISCLAIMER: We frequently receive referral payments from partners when you make a purchase using the links on our website. Please refer to our ad disclosure and review policy for more details.

Features

• Email and Mobile Preview
• Manage Email Lists
• High-Volume Sending
• Building and Personalizing Emails
• Sending Outbound Emails
• Manage Email Deliverability
• Automated Email Responses

Ease of Use

One of the most user-friendly email marketing platforms we tested is Constant Contact, and the email publisher is excellent. The editor automatically searches your website for your logo, colors, and social network accounts even if you have never generated an email. Once youve entered this data, its simple to modify templates to produce a visually appealing email. There are many different templates to choose from, and we appreciated that we could store our favorites for convenient reuse when making new emails.

You can simply sync contacts and other data with Constant Contacts integrations with a number of other services, including Microsoft Excel, Salesforce, Outlook, and email list building tools. Users may combine Constant Contact with Vimeo. Through this joint venture, email marketers will be able to produce, host, and manage videos on the Constant Contact platform. Users may record films, including GIFs, collect and sync leads, and evaluate the effectiveness of their videos for any specific campaign.

Furthermore, Constant Contacts automated service enables you to send emails automatically in response to client activities, ensuring that you are prepared to respond when customers show interest in your goods or services.

It is generally simple to navigate but a little boring to look at. Most locations are easily accessible with a few clicks, but other items, like automation, have become a little more obscure as additional capability has been provided.

Constant Contact Pricing

The costs of the majority of small businesses may be accommodated by Constant Contacts two email marketing packages, Core and Plus. Both plans come with the email editor, dozens of email templates, built-in suggestions, and A/B testing for subject lines, all necessary for producing professional marketing emails.

Even while the Core and Plus plans share many capabilities, the Plus plan offers benefits for automated email marketing, advertising tools, and more storage than the Core version does not. Both versions have a monthly sending limit of 24 times the total contacts, and there is a 0.2 cent every email overage cost, based on the Constant Contact site.

From $9.99 to $449, there are 3 price categories for Constant Contact. Constant Contact also offers a free trial. View the various price editions listed below to choose which edition and features fit your needs and budget.

For their services, Constant Contact provides prepay and charity discounts. Businesses who prepay for a full year get a 15% discount, while organizations can save up to 30% by doing the same. Constant Contact provides special pricing for groups and franchisees with certain requirements.

Core: 

The monthly basic price for this plan is $9.99 for up to 500 subscribers and $55 for up to 5,000 users. The most costly subscription, which costs $300 per month and supports up to 50,000 connections, is available.

Plus: 

This subscription offers access to dynamic content, more contact management capabilities, surveys, increased storage, and synchronization with Shopify, eBay, and Etsy in addition to everything in the Core plan. The price for subscriber lists with up to 500 subscribers starts at $45 per month. Budget $95 per month for up to 5,000 clients. For up to 50,000 users, the most costly option costs $410 per month.

Contact Constant Contact for a personalized price if your company expects to have more than 50,000 members. In the event that contact lists change from one payment period to the next, Constant Contact instantly adjusts user costs.

A 60-day free trial is available from Constant Contact, and it includes all of the companys features, including templates, photos, an email editor, user management, monitoring, and live support. The free trial of Constant Contact may be accessed without committing to anything or providing credit card details.

Technical Details

Pros and Cons

Photos, Videos & Screenshots

Constant Contact Deals and Coupons

To avail of the most exciting discounts and offers, please click here:

Reliability and Support

1. Why use Constant Contact?

Regardless of your level of expertise in digital marketing, well work with you to achieve your goals using a simple platform. From a single location, you can increase sales, involve your audience, and monitor what is effective. Come see why millions of companies have trusted us for more than 25 years when you join us.

2. Reach out to individuals at their daily destination: Their Inbox

With numerous customized templates, you can develop email campaigns like a pro and keep in touch with your audience while accelerating sales.

3. Make social media simpler

From a single location, you can create social advertising, monitor the progress of your social campaigns, post updates, and reply to comments, likes, and messages.

4. Quickly expand your audience

Utilize landing sites, SMS, and other methods to quickly expand your consumer base. Get audience analytics as well, which will aid in ongoing optimization.

Verified by EliteEmailSoftware.com

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Awards & Featured

• 2012 and 2013 Stevie® Award Winner for Customer Service Department of the Year
• Boston Business Journal Award for Most Admired Public Technology Company
• DM Confidential Dealies Award for Best Email Service Provider
• Best in Biz Gold Award for SaveLocal in the Small or Medium Business Service of the Year category
• Gold Stevie® Award Winner in the Company of the Year - Computer Services category in the 2012 American Business Awards℠
• 2012 Deloitte Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences, and clean technology companies in North America
• 2012 and 2013 BtoB Social Media Marketing Awards for Constant Contacts use of Facebook®, Twitter®, and Pinterest®
• 2012 Small Business Influencer Award
• Boston Business Journals Power 50 Award
• Silver Stevie® Award for Sales Department of the Year
• 2020, 2021, and 2022 Trustradius Top-Rated Awards

Constant Contact vs Other Software

FAQs About Constant Contact

Final Thoughts about Constant Contact Email Marketing Software

A constant Contact is a tool designed for small businesses, as they emphasize on their website. Thus, it is worthwhile to assess them in light of these criteria. As has already been stated, they undoubtedly cover enough fundamentals to meet the needs of the majority of small enterprises, and if it were just that easy, wed give them a higher recommendation.

The problem now is that there are many alternative email platforms available that offer even more features than Constant Contact for a lower price. This covers user experience in addition to functionalities. In fact, you can find yourself using ActiveCampaign and GetResponse, two considerably more potent tools, for the cost you are paying with Constant Contact.

They do receive credit for their respectable deliverability rates, integrations (especially social media connections), and for offering various levels of access for various users. And it appears that they are making an attempt to upgrade the product with recent improvements to reports and automation, as well as the inclusion of new tools like a site builder. However, at this price range, it is challenging to suggest them above competitors due to their lack of sophisticated features. (Youll see that we dont mention them as a viable option to Mailchimp either.)

So there you have it. I would boldly assert that there may be other interests at play the next time you encounter Constant Contact listed as the top-rated service anyplace on the web.

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Constant Contact Alternative Software

1. ActiveCampaign - one of the most sophisticated automation systems weve ever used, far superior to Constant Contacts straightforward methodology (it only features autoresponders). Furthermore, they provide strong reporting and analytical tools. Additionally, they are even less expensive than Constant Contact.

2. Sendinblue - one of the most affordable all-in-one email marketing platforms available. It has a built-in CRM, and extensive automation features, and is accessible in 6 different languages.

3. GetResponse - a good substitute It delivers one of the greatest spam and style testing tools weve ever seen, has amazing automation and includes a number of sophisticated features (such as a webinar tool). Because of this, Constant Contact is inferior to GetResponse.