What Is Campaign Monitor?

Using the web application Campaign Monitor, you may manage and deliver HTML e-newsletters to an online email list that you have collected data. Its a software as a service tool, which means you pay a monthly price to use it but dont actually own the program. Additionally, it now supports marketing automation, just like many other modern email marketing tools. 350,000 companies reportedly utilize Campaign Monitors service.

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Campaign Monitor’s Overall Ratings (4.3/5)

Johnny Pellham (eliteemailsoftware.com)

A cloud-based email campaigns service called Campaign Monitor assists companies with managing new subscriptions, sending email newsletters, and producing reports. It serves companies of all sizes in several industry sectors.

The solution includes a drag-and-drop email builder that enables users to choose from expertly designed templates and modify them for their own labeled and distinctive emails, as well as a variety of tools like customer experiences, targeted segments, and much more that assist organizations in carrying out email marketing campaigns.

The tools provided by Campaign Monitor allow customers to extend and personalize their email lists in order to target the right contacts with the right messages. Additionally, the technology offers real-time data on email effectiveness and campaign activities.

With emails, sharing of content, and useful action items, users can maintain tabs on consumer attitudes and engagement. Numerous third-party programs, including Shopify, SalesForce, Facebook, Magneto, and WordPress, may be integrated with Campaign Monitor.

Services are provided on a subscription basis and come with email and online knowledge base assistance.

Benefits of Using Campaign Monitor

1. Increased Output

The idea that marketing automation increases overall productivity is one of its most advantageous features. For instance, in email marketing, the goal of this technology is to assist in automating your email campaigns, making it easier to send relevant material to each subscriber individually without having to comb through your list to locate the right ones.

Instead, you create a client journey map, specify the precise triggers for your campaign, and then let automation handle the rest.

2. Growth in Income

Email marketing will indeed enhance your income when done properly. In fact, many B2B marketers with an effective lead-nurturing strategy reported a rise in sales prospects of around 20%.

Delivering high-quality, pertinent content to your users will increase the probability that they will go down your funnel, and marketing automation capabilities like list segmentation may assist.

3. Tangible, Quantifiable Outcomes

Weve demonstrated for you how email marketing enables you to see rises in significant email marketing standards. This program is even more useful because it keeps track of your findings so you dont have to utilize different tools and worry about information overload.

Users’ Ratings

We asked Johnny Pellham, one of our in-house specialists, to open a Campaign Monitor profile and test it out. The various email marketing services that Campaign Monitor provides are rated by Johnny Pellham and are listed below.

By signing up through our link, you could be able to receive a discount if you choose to use Campaign Monitor. Although we frequently receive commissions from purchases made using our connections, Johnny Pellhams review was unaffected by this.

Lets look at what Pellham found while reviewing Campaign Monitor: 

DISCLAIMER: We frequently receive referral payments from partners when you purchase using the links on our website. Please refer to our ad disclosure and review policy for more details.

Features

1. Email Marketing

Create effective emails that are engaging.

With our drag-and-drop interface, you can quickly create an eye-catching, high-impact email without any prior experience. Select one of our expertly crafted email templates, or enter the URL of your website to have your companys colors and logo imported automatically. Create a fully branded email campaign with all the elements you want to change to capture your audience and look great on every device.

2. SMS Marketing

With SMS marketing, you can connect and convert as youve never before.

The best strategy to strengthen your relationship with your target market and increase return on investment is to combine SMS and email promotion. We make it simple, to begin with.

3. Segmentation and Personalization

To optimize return on investment, use clever segmentation.

Utilize the client information you currently have to create highly targeted segments and write emails that are highly customized and catered to each recipients unique interests to improve email engagement. The quickest method to boost conversions now and create lasting connections is to do this.

4. Link Review

Keep your heart from being broken by a broken bond.

Send without hesitation using Link Review to guide subscribers in the proper route. Our Link Review feature scans all emails automatically and highlights any links that may be obsolete or broken for your notice.

5. Marketing automation

Simple ways to design individualized client experiences.

Use our user-friendly visual journey creator to quickly develop more timely emails which maintain your audiences interest, generate income on their own, and cut down on the time it takes to prepare and deliver campaigns.

6. Transactional Email

Control your transactional email usage.

Send out emails automatically in response to interactions your audience makes with your business, such as an online contribution or purchase. You can make sure all transactional emails are consistent with your brand and just as well optimized as your normal marketing emails by using Campaign Monitor.

7. Analytics

How clever marketers get more clever.

Its more than just a tool; its a comprehensive analytics package that provides you with an overall picture of the effectiveness of your emails, including geographic distribution, user acquisition, and campaign engagement. Youll receive practical information that you can use to enhance your plan and demonstrate the effectiveness of your email campaigns.

8. Integrations

Integrate to achieve growth

You can easily link your e-commerce system, CRM, or website with Campaign Monitor thanks to its seamless connections to thousands of pre-built applications and integrations. Because you succeed when all of your consumer data is combined.

9. Signup Forms

Expand your email list to connect with more people.

To increase your readership and attract new clients, use registration forms. Our solutions enable you to manage anything from your site to the store from any location.

Other Features of Campaign Monitor 

• Email and Mobile Preview
• Manage Email Lists
• High-Volume Sending
• Building and Personalizing Emails
• Sending Outbound Emails
• Manage Email Deliverability
• Automated Email Responses

Ease of Use

The templates are quite restricted, which makes them incredibly versatile from a designers perspective but also very useable from a novices one.

The software also provides the choice of automating the distribution of emails after an A/B testing condition is met. Using A/B testing to create many versions of the email campaign was a strong and simple-to-use tool.

Usability Pros and Cons

Simple Tasks

• Producing material and emailing
• A/B testing and the use of dynamic content

Hard Tasks

• Developing new templates or changing ones that already exist.

Campaign Monitor Pricing

Although Campaign Monitor is quite expensive for what it does, the firm makes it relatively simple to determine your ideal pricing range. You can specify how many connections you expect to have using a slider on the companys website. You will instantly see the necessary pricing and plan when you move the slider over to the relevant number.

The Basic plan, which starts at $9 a month and includes 2,500 emails and up to 500 subscribers, is the most affordable. Additionally, there are Basic tier options starting at $29 per month for 2,500 subscribers and 12,500 emails. Youll pay $49 a month for 5,000 subscribers and 25,000 emails. In contrast, the monthly cost for 50,000 subscribers and 250,000 emails is $299. If you have more than 50,000 members, you may choose from one of our unique high-volume options.

Beyond what is included with the Basic plan, the Unlimited subscription includes capabilities like limitless spam testing and limitless automation. Additionally, it eliminates email limitations and bases pricing on the number of contacts. You will pay $29 each month for the first 500 subscribers, and the price will increase depending on the contact list.

All of Campaign Monitors premium features, including pre-built engagement segments to determine subscribers engagement, email optimization, timing, link tracking, and content-editing rights for templates, are included in the Premier plan, which has a monthly price beginning at $149. 

The pricing of Premier is entirely based on the subscriber list, just like the Unlimited plan. This grade also gives you the option of a digital marketing strategy where you dont send emails frequently. If it suits your requirements, you will pay $5 for each campaign and one penny for every receiver through Campaign Monitor.

Although a tad pricey at the lower tiers, the statistics are competitive compared to other rivals. At its small company tier, Campaigner, our Editors Choice pick, offers a little better value at $29.95 each month for clients having up to 3,500 connections. However, compared to Campaign Monitors equivalent package, which costs $299 per month, that price rises to $699 monthly for 50,000 contacts. Additionally, it is less expensive than the almost $500 Infusionsoft by Keap costs for 50,000 connections.

Technical Details

Pros and Cons

Photos, Videos & Screenshots

Campaign Monitor Deals and Coupons

To avail of the most exciting discounts and offers, please click here:

Reliability and Support

Campaign Monitor features a surprisingly comprehensive collection of campaign monitoring and reporting options for a platform that looks so focused on luring new marketers. These may immediately show open rates, bounce rates, click-through rates on links, unsubscribe rates, social media shares, and a lot more. Opens are logged very instantly, and you can use a variety of graphs to view the data. 

As an illustration, you can observe open rate spikes that may happen at specific times of the day and may help you decide when to deliver future emails. Additionally, you can dig down to recipients and see their IP address-based location, the links they visited, and the email-viewing platform they use.

By clicking on a few common options, Campaign Monitor has made it incredibly simple to get this information. If you want to create a custom report, youll run into problems. To do this, youll need to transfer your data and parse it with a business intelligence tool from a different company, like Google Analytics.

Youll require some product assistance if that really gets unclear. Campaign Monitor is a bit of a mixed bag in this regard. On the one hand, it offers comprehensive information on everything from starting and updating campaigns to monitoring subscribers in a conveniently searchable Help area. User forums are another place where you may seek assistance with problem-solving and receive advice from other customers.

You can email the support team at Campaign Monitor if everything else fails. Youll often hear back within a day, which is acceptable but not very fast. When compared to competitors, the majority of whom have established live chat as their major support channel, the big letdown is that one cant even reach Campaign Monitor right away using your smartphone or even a live online chat.

Top Rated Company
Verified by EliteEmailSoftware.com

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Awards & Featured

• G2 Crowd (Best of 2015 Users Choice Lists) 
• Fortune (Best Work Places in the U.S.) 
• CIOReview (20 Most Promising Web Application Solution Providers)
• Marketing Tech Insights (Top Content Marketing Solution Provider)
• BRW (Best Workplaces in Australia) 
• BayArea News Group (Top Workplaces)
• Great Place To Work (Best Small & Medium Workplaces in Asia)
• Forbes (2016 Worlds Best 100 Cloud Companies List)

Campaign Monitor vs Other Software

FAQs About Campaign Monitor

Final Thoughts about Campaign Monitor Email Marketing Software

Even beginner email marketers may use Campaign Monitors user-friendly interface, robust templates, and effective analytics. In terms of direct internet help, it falls short of the competitors.

Campaign Monitor is an easy-to-use email marketing platform that gives advertisers the ability to send stunning, tailored emails to their subscribers. This creates a solid route for growing subscriber engagement and fostering devoted readership and transactions. Without any technical knowledge, marketers can send tailored content to massive lists of subscribers using attractive templates, a drag-and-drop editor, and engagement-based categorization.

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Campaign Monitor Alternative Software

Find the top rivals and options in Campaign Monitor. Examine 15 well-known marketing channels in-depth to choose one that is best for your requirements. Learn how the features, usability, customer support, and user ratings of various marketing software packages compare to those of Campaign Monitor.

• MailerLite
• AWeber
• Klaviyo
• Mailigen
• Mailchimp